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NEW! Available Oct 2012
Complying with the International Code of Marketing of Breastmilk Substitutes and subsequent WHA resolutions
A Guide for Regulators and Compliance Staff
Of 197 countries, 67 have made the Code into law; another 60 have done so partially. But enforcement is patchy and it is not easy to determine whether or not companies are complying with the Code, sometimes due to grey areas, sometimes due to deliberate misinterpretation.
Find out:
• what regulators must know to ensure Code compliance
• whether marketing practices of the baby feeding industry are Code compliant
• how corporate Governance, Risk and Compliance policies can be made legally sound
• whether companies mean what they say and say what they mean.
This book gives compliance staff independent guidance on the minimum standards set by the Code and subsequent resolutions.
With increasing calls for greater corporate accountability, many corporations now employ corporate compliance staff who are responsible for Governance, Risk and Compliance (GRC). This book reveals how some GRC initiatives sidestep the Code and national law and how GRC initiatives are used to create an image of responsible corporate citizenship, to silence critics or cover up errant behaviour.
Price per hard copy:
US$50 (profit) / US$20 (non-profit) inclusive of airmail postage
Code Essentials 1, 2 and 3 still available.
Scroll down to order. |
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State of the Code by Country 2011
(“Blue SOC”)
This commemorative issue, released to coincide with the 30th anniversary of the Code, shows how 197 countries implement the Code at the national level. The Blue SOC grades national measure on a fixed set of criteria based on scope, ambit and enforceability. Find out which countries have laws and which countries have done nothing.
Each chart is sold at:
Non-profit: US$5 per copy
For-profit: US$10 per copy
(Postage depends on number of copies and destination). |
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NEW UPDATE!!
Breaking the Rules, Stretching the Rules 2010
BTR update: Check out IBFAN-ICDC’s newly
released report on Fonterra/Anmum. LINK
This new report on Fonterra
chronicles the way in which
the biggest company in New
Zealand builds its formula market
starting from a foothold its
premier brand Anmum had on
the market of milk for mothers.
The report shows how this Kiwi
company violates the letter and
spirit of the International Code
outside its home country. There
has never been an IBFAN
report on Fonterra and this is
an opportunity to check out its
track record. |
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Breaking the Rules, Stretching the Rules 2010
A 208-page report details the latest marketing strategies used by baby food manufacturers and exposes violations of the International Code of Marketing of Breastmilk Substitutes and subsequent World Health Assembly resolutions over the three years from end 2007 to end 2010. Yeong Joo Kean and Annelies Allain, December 2010;
You can download the Executive Summary FREE.
Visit our ICDC Shop for more information.
208 pages with full colour illustrations.
For-profit*: US$450 • Non-profit: US$200
(for the hard copy version)
Price does not include shipping via courier
or airmail.
*'For-profit entities also means business-interest civil society groups (BINGOs)
and public-private partnerships'.
BTR 2007, 2004, 2001 & 1998 still available. |
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Protecting Infant Health
A Health Worker’s Guide to the International Code of Marketing of Breastmilk Substitutes (11th edition).
Annelies Allain & Yeong Joo Kean, 80 pages, illustrated.
Non-profit: US$5
For-profit: US$10 Postage depends on number of copies and destination.
*_También disponible en Español_* |


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State of the Code by Country 2009 ('Blue SOC')
A ‘fine-tuning’ of the Code requirement categories now reflects more accurately the global extent of legal measures implemented by 196 countries to protect breastfeeding. The updated chart shows, in an easy-to-understand format, how some countries have improved, while others have maintained their achievements, and yet how others have slipped. Since the introduction of the 'Blue SOC', some 70 percent of countries in the world have a law or another measure to implement the Code. A remarkable achievement !
State of the Code by Company 2009 ('Red SOC')
This chart reports on the compliance of 17 infant food and 12 bottle and teat manufacturers with the Code. It is based on more than 3,000 reports collected between June 2004 and November 2007 by volunteer monitors in 67 countries worldwide.
Each chart is sold at:
Non-profit: US$5 per copy
For-profit: US$10 per copy
(Postage depends on number of copies and destination)
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Code Monitoring Kit:
This 40-page kit contains a full set of guidelines and forms for Code monitoring.
Prices (Profit/Non-profit)
$10.00 (profit) / $2.50 (non-profit) |

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Protecting Infant Health poster (420 x 529mm):
Sets out points for best practices relating to the Code in health care facilities.
Prices (Profit/Non-profit)
$4 (profit) / $2 (non-profit) |

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Code Essentials 1, 2 and 3:
Three slim A4 booklets give breastfeeding advocates the essentials about the need to regulate the marketing of baby foods (including formula), feeding bottles and teats. They will help legislators, policy makers and health educators understand how commercial promotion undermines breastfeeding, and offer practical advice on Code implementation and monitoring.
Code Essentials 1 $10 (profit) / $5 (non-profit)
Code Essentials 2 $20 (profit) / $10 (non-profit)
Code Essentials 3 $15 (profit) / $8 (non-profit)
SPECIAL OFFER:
All 3 Code Essentials $40 (profit) / $20 (non-profit) |

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Breaking the Rules, Stretching the Rules 2007
A global monitoring report on corporate non-compliance with the Code and WHA resolutions based on evidence collected from 67 countries. Also on CD.
Yeong Joo Kean and Annelies Allain, 2007;
150 pages with full colour illustrations.
Non-profit: US$50 • For-profit: US$150
BTR 2004, 2001 & 1998 still available. |

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Making Sense of the Code
A “do-it-yourself” training kit on the Code consisting of a Trainer’s Guide, Handouts for photocopying/distribution and a CD containing both books plus a set of charts for PowerPoint presentation.
Price: US$50
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The Code Handbook – a guide to implementing the International Code, 2nd edition
This drafter’s Manual contains chapters on each Code provision; a Model Law; 6 national laws; the Code in full;
all resolutions and a very useful index.
Ellen Sokol, 2005; 412 pages
Non-profit: US$50.00
For-profit: US$130.00
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Breaking the Rules, Stretching the Rules 2004
Evidence of violations of the International Code and subsequent resolutions, by company, in text and pictures.
Yeong Joo Kean and Annelies Allain, 2004; 94 pages with full colour illustrations.
Non-profit: US$15
For-profit: US$20 |

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International Code and relevant WHA resolutions
An annotated compilation of the Code and relevant WHA resolutions (1981-2006) – in one handy, slim booklet. Now with Addendum of resolutions 2008, 2010 and 2012.
With addendum (2013), 88 pages.
Non-profit: US$3
For-profit: US$5 |

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Complying with the Code? - A Manufacturers’ and Distributors’ Guide to the Code
What do companies have to do to comply with the International Code?
Ellen Sokol & Annelies Allain, 59 pages, illustrated
Non-profit: US$2
For-profit: US$3 |

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The Code in Cartoons
The International Code and related resolutions in cartoons – the easy way to understand what it says and why it is important.
Annelies Allain, revised 2006; 12 pages
Non-profit: US$1
For-profit: US$2
Single copies free! |
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ICDC Legal Update
A twice yearly newsletter focusing on legal and corporate aspects of the struggle to protect breastfeeding.
For past participants of ICDC training courses
Request for electronic copies via email |
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Fighting an Old Battle in a New World
Focus on Code monitoring and review of the struggle by IBFAN to enforce corporate compliance with the Code. It is also a plea to move apathetic international bureaucracies towards action in favour of child health. Both theory and inspiring stories.
Annelies Allain, 2005; 124 pages.
For-profit: US$5 (for postage) |
For the publications: “ICDC Focus” and “Look What They’re Doing” (by country or by theme), refer to the Monitoring page |
All pamphlets cost US$1 per copy.
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